Opt Begins Total Support Service for TikTok Shop Utilization in Japan

Opt Introduces Comprehensive Support for TikTok Shop

Opt, a leading marketing firm based in Chiyoda, Tokyo, is excited to announce the launch of its comprehensive support service for TikTok Shop utilization. This initiative aligns with the company’s mission to drive industrial transformation and tackle social challenges through innovative value creation. Positioned at the forefront of the evolving digital marketing landscape, Opt leverages its expertise in LTV Marketing (Life Time Value Marketing) to guide clients towards significant business growth.

Background: The Anticipated Launch of TikTok Shop in Japan

As social media evolves from a mere informational platform to a powerful tool influencing consumer purchasing decisions, ByteDance is set to officially launch the TikTok Shop feature in Japan by June 2025. This feature allows users to seamlessly discover and purchase products while enjoying short videos and live streams within the TikTok app. Recognizing this shift, Opt's specialized departments in TikTok advertising, affiliate marketing, and e-commerce have come together to provide comprehensive support for client businesses.

Features of the New Service

Opt's new service encompasses everything from planning and designing TikTok Shop operations to account management and creating effective sales systems. Drawing upon years of experience in internet advertising, TikTok operations, and affiliate marketing, the experts at Opt are committed to helping client businesses flourish in this new market.

Opt aims to stay ahead of market trends and provide valuable insights through its experienced teams, focusing on account management that utilizes influencers and creators to enhance client engagement and communication with end-users. By fostering deeper understanding and collaboration, Opt supports the long-term business growth of its clients while ensuring a pleasant experience for their customers.

Understanding LTV Marketing

LTVM, or Life Time Value Marketing, represents a paradigm shift in how businesses approach their customer relationships. Traditionally, LTV was viewed through the lens of profit margins derived solely from individual consumers. However, under Opt's innovative approach, the company prioritizes understanding the end-users more profoundly and delivering genuine support and value that fosters lasting relationships rather than focusing solely on short-term profits.

About Opt

Founded with the mission of creating new values to catalyze industry transformation and solve social issues, Opt aspires to be a prominent growth leader by engaging with customers closely, rapidly, and sustainably. The company's commitment to understanding end-users allows it to promote enduring business growth for client firms while advocating for transformation within the advertising industry—a vision termed Advertising Transformation®. This commitment ultimately aims to achieve Industrial Transformation® over the longer term.